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Ashish Soni

Ashish Soni, India's Leading Designer, to Showcase at New York Fashion Show
Published September 13, 2005

The first Indian designer to hold a solo fashion show, Soni has evolved into one of the hottest names in the fashion industry today.

Indian fashion designer Ashish N. Soni will present his first collection in the United States of black and white, Indian-inspired menswear and womenswear. Soni is India's first designer to showcase at Manhattan's fashion show

He launched his own label 'Ashish N Soni,' in 1992, followed by his design studio Ikos in 1993. The same year, Ashish became the first Indian designer to hold a solo fashion showing which just the first among many annual shows thereafter was. Slowly but surely he established himself amongst India’s leading designers.

Soni’s creative flair is rooted in a fiercely Indian family background, enhanced by western influences through an education mostly abroad. His multiple exposures developed a clear and sharp aesthetic which earned him a prominent place in the world of Indian Fashion. Ashish’s signature lines are characterized by extreme simplicity, flawless lines, immaculate cuts and a perfect finish. His panache and originality, his intuitive and original sense of style, combined with impeccable garment construction to create stunningly simple yet dramatic garments are what distinguish him from the others. With critically acclaimed collections, a loyal following of top celebrities, and a strong nationwide presence, this fashion powerhouse has evolved into one of the hottest names in the fashion industry today.

Continuously expanding while defining trends, Soni has let the industry know that he is indeed building an enviable fashion brand. In addition to his considerable domestic presence Soni has also worked towards a presence internationally, both through numerous fashion shows abroad, as well as collaborations with International fashion brands such as Bvlgari. The designer has represented India in numerous Festival of India shows around the world, and has also participated in fashion events in places like The Sultanate of Oman, Thailand, Hongkong, Singapore, Tokyo, London, New York , Capetown & Paris. His label “ ASHISH N SONI “ has been found globally at select outlets such as Be: in Dubai  Fasateen in Dubai, at Selfridges In London and Manchester and Mumbai Se in Singapore and Dubai, among others .